Red Bull Digital Activation Campaign
Red Bull Digital Activation Campaign is a digital marketing project Simply Intense delivered for Red Bull, a Caribbean organisation in the beverages and energy drinks sector. Simply Intense, a Trinidad-based Caribbean digital and creative agency, handled the project end to end; the details below cover the brief, the services involved and what was delivered.
Red Bull
Translate Red Bull's unique brand purpose into engaging digital activations across music, football, and dance in Jamaica.
The Challenge
Translate Red Bull's unique brand purpose into engaging digital activations across music, football, and dance in Jamaica.
Our Solution
We worked with Red Bull's global brand team to launch Red Bull Tropical through engaging omni-channel marketing tactics, characterized by fast-paced, highly-engaged production.
Results & Impact
70 million brand impressions over campaign period, 100 pieces of high-quality content produced to global Red Bull standards, successful market penetration for Red Bull Tropical in Jamaica, strong resonance with core audiences across multiple verticals.
Project Details
Client
Red Bull
Industry
Beverages/Energy Drinks
Services
Tags
"Si is one of the top Digital players in the Caribbean. I would trust them anytime. When you really get to connect with them, you'll find an amazing team with exceptional skills! Thanks to his interpersonal skills he has great relations with clients and potential partners. Whenever I had a problem, there has never been a time when they have left me without a solution."